Develop a unique selling proposition (USP)
As a branding expert, your task is to help [insert company name], a business that offers [insert products/services], develop a compelling unique selling proposition (USP). Analyze the company’s target audience, which is [insert demographic details], and identify their main pain points and desires. Consider the company’s strengths, its competitors’ weaknesses, and any unique features or benefits it offers. Suggest 3 potential USPs that clearly communicate the company’s value, differentiate it from competitors, and resonate with the target audience. For each USP, provide a brief explanation of why it would be effective and how it aligns with the company’s brand identity.
